
It’s no secret that parenting comes with a price tag—but what’s shocking is just how much that cost has grown over the last few decades. If raising a child in 1990 felt expensive, raising one in 2025 might feel like prepping for retirement. From groceries to daycare, medical bills to college tuition, every category has surged. And for parents trying to make smart financial choices, the numbers can be more than a little intimidating.
Let’s take a closer look at the cost of raising a child—and how it’s ballooned from 1990 to 2025.
1. Housing Costs Have Taken a Huge Leap
In 1990, housing accounted for a significant but manageable chunk of a family’s budget. Fast forward to 2025, and it’s often the single largest expense when raising a child. Skyrocketing rent and mortgage rates—especially in urban and suburban areas—have made it harder for families to find affordable, kid-friendly living spaces. Add in the need for extra bedrooms, safer neighborhoods, and proximity to good schools, and the financial burden climbs. Families today spend far more just to put a roof over their child’s head.
2. Childcare and Preschool Have Become Luxury Expenses
Thirty years ago, many families relied on one income while the other parent stayed home, or childcare was a modest part of the budget. Now, with most households needing dual incomes, daycare and preschool have become unavoidable—and incredibly pricey. Some full-time care programs cost more than in-state college tuition. In 1990, childcare might have felt like a support; in 2025, it feels like a second mortgage. For many parents, accessing affordable, high-quality care is one of the biggest financial stressors.
3. Groceries and Essentials Keep Climbing
While inflation is expected over time, the jump in food and household necessities has outpaced many family incomes. The cost of diapers, formula, baby wipes, and other kid-specific goods has risen dramatically. Even basic grocery bills have ballooned, especially for families trying to provide fresh, healthy options. In 1990, parents might have spent modestly on bulk cereal and boxed lunches. Today, they’re juggling rising prices with constant supply chain changes and nutrition concerns.
4. Health Care Costs Have Doubled (and Then Some)
Health insurance in 1990 wasn’t cheap—but it wasn’t the monster it is today. Parents in 2025 face high premiums, rising deductibles, and unpredictable out-of-pocket costs. Even with decent coverage, things like co-pays, dental work, vision care, and mental health services add up fast. Preventative care, while more advanced now, often comes with a hefty bill attached. The cost of raising a child is now closely tied to navigating an expensive, often confusing healthcare system.
5. Technology Is Now a “Must-Have”
In the early ’90s, screen time meant a shared TV and maybe a Game Boy. In 2025, kids are growing up with tablets, smartwatches, educational apps, and school-assigned laptops—all of which cost money to buy and maintain. Many parents also feel pressure to keep up with digital trends so their kids aren’t left behind socially or academically. Tech-related costs have shifted from “fun extras” to “basic necessities.” That shift comes with ongoing financial upkeep, including subscriptions, accessories, and repairs.
6. Education Comes with a Higher Price Tag—At Every Stage
College tuition is the obvious giant in the room, but the costs start much earlier. From extracurricular activities and tutoring to private schools and school supplies, education-related spending has exploded. In 1990, a new backpack and some notebooks might have done the trick. In 2025, school supply lists read more like a warehouse order, and enrichment activities feel mandatory for future success. Even “free” public education often includes hidden costs that stack up quickly.
7. Kids’ Activities and Experiences Are Bigger and Bolder
Birthday parties, sports teams, music lessons, and summer camps have all scaled up in price and intensity. Parents often feel pressure to provide Instagram-worthy experiences or keep up with peer expectations. While enriching activities are great, they can cost hundreds—or thousands—per season. In 1990, backyard birthday parties and community soccer leagues were the norm. Today, even low-key childhood fun comes with registration fees, gear requirements, and travel costs.
8. The Emotional Cost Has Financial Impacts
More than ever, parents are juggling financial stress while trying to give their kids the best life possible. And emotional burnout can have economic consequences—missed work, skipped promotions, or impulse spending in response to guilt or exhaustion. In an age of constant comparison, parents often feel pressured to over-deliver. The cost of raising a child today includes managing the emotional toll that comes with doing more, spending more, and worrying more.
Awareness = Power: Know Where Your Money Is Going
While the numbers can feel overwhelming, understanding where costs have risen most gives parents the power to plan smarter. You don’t have to spend extravagantly to raise a happy, healthy child—but you do need to be realistic about the modern price tag. Whether you’re budgeting for baby or prepping for college, the key is knowing what’s changed and how to adjust. Because raising a child might be more expensive now—but it’s still worth every penny when done with intention.
Have you noticed a huge jump in certain parenting expenses over the years? Share your insights in the comments!
Read More:
Here’s What It Cost to Raise A Child in The Year 2000
Here’s What It Cost to Raise A Child In 1980
Catherine is a tech-savvy writer who has focused on the personal finance space for more than eight years. She has a Bachelor’s in Information Technology and enjoys showcasing how tech can simplify everyday personal finance tasks like budgeting, spending tracking, and planning for the future. Additionally, she’s explored the ins and outs of the world of side hustles and loves to share what she’s learned along the way. When she’s not working, you can find her relaxing at home in the Pacific Northwest with her two cats or enjoying a cup of coffee at her neighborhood cafe.